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Market Chat with Microsoft: Retail Industry Perspectives During the Crisis

Virtual Forum Interview

As stores continue to operate at limited capacities and production comes to a halt due to the rapid spread of coronavirus, the retail industry is suffering dramatic losses now and in the future like never seen before. Insights into your consumers and the market can be the differentiator to a retailer struggling to adapt to the crisis. 

Listen to Chris Dieringer from Microsoft as he discusses the current landscape of the retail market during the crisis and provides advice and tips for the road ahead.

Meet the Speakers

Chris D

Chris Dieringer is currently leading the US Retail and CPG practice for Microsoft focused on following current and future trends in the industry and helping customers realize those within their digital transformation. He has experience including: Consumer Electronics, Grocery, Home Improvement, Fashion / Apparel, Department Store and CPG companies. He's an energetic technical leader with proven ability to direct high profile teams and projects, and build collaboration and good will across functional teams for transformational change.

 Brian Rimes is the Chief Revenue Officer of CCG. He manages the entire revenue life-cycle for the organization, including Business Development, Marketing, and Strategic Partnerships, overseeing every stage of the sales process from demand generation through client experiences. Brian is most known by his peers for his motivating spirit and inspiring energy that fosters a collaborative and consultative culture among the business development team.

Our crisis ADAPT  team is continuing to listen, learn, and adapt to the current economic environment. Our recommendations are based on topics that are working for customers who are leveraging data analytics to stabilize their operations. Learn more about ADAPT by visiting our ADAPT with Analytics page or contacting one of our experts at

Quick Facts

Speakers -
  • Brian Rimes, Chief Revenue Officer, CCG
  • Chris Dieringer, US Retail and CPG Pactice Leadrer, Microsoft
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